Welcome

At Fromagination, we have a passion for artisan cheese and perfect companions. That’s why we were named a 2011 Outstanding Retailer by the National Association for the Specialty Food Trade.

fromag 01.jpg You feel it as soon as you walk in the door. Everyone - from the owner, to the staff, to our guests - is downright evangelical about artisan food: we know where it comes from and who makes it.

We’re especially proud to be part of the Wisconsin dairy artisan revolution, where handcrafted, original cheeses are taking center stage. We carry more than 60 Wisconsin cheeses – some with such limited distribution, they are available only in our store.

Located on the Capitol Square, we’re easy to find and across the street from the largest farmer’s market in the nation. Think of us as your year-round destination for artisan cheeses and perfect pairings.

This fall, we are delighted to partner with Culture Magazine and feature a one-of-a-kind cheese plate selection from the heartland. For just $50, you’ll receive a half-pound each of Willi Lehner’s Bandage Wrapped Cheddar and Alemar Cheese Company’s Bent River Camembert; a wedge of Hidden Spring’s Bohemian Blue cheese (6 oz); a package of Potter’s Midwest Seed Artisan Crackers (5 oz); and a jar of Wisconsin Natural Acres Honey (3 oz).

To order, click here, or call us at 608-255-2430.

Google Places Fromagination Documentary

Google Places Madison - Fromagination from Agency Charlie on Vimeo.